GoHighLevel Platform
Provider 
Founded 2018
Sells To Enterprise, Small Business
Pricing Model Recurring, Software, Transactional
Ownership —

GoHighLevel Platform is HighLevel's white-label business operating system for agencies and channel partners.
GoHighLevel Platform is a white-label business operating system sold to marketing agencies and service providers, who resell it to their own clients under their own brand. One account carries CRM, funnels, calendars, payments, and messaging, with rebilling for client sub-accounts.
The offering competes with vcita's inTandem partner program, which likewise packages small-business management tooling for banks, telcos, publishers, and marketing companies that deliver it to their own small-business clients.
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| Attribute | GoHighLevel Platform | AI Lead Generation and Management Platform | ClickFunnels Funnel Builder | Creator Commerce Platform | inTandem | Small Business Marketing and Management Platform | White-Label SMB Commerce Platform | |
|---|---|---|---|---|---|---|---|---|
| Provider | ||||||||
| Founded | 2018 | 2014 | 2013 | 2010 | 2010 | 2013 | 2008 | |
| Sells To | Enterprise, Small Business | Small Business | Enterprise, Small Business | Enterprise, Small Business | Small Business | Small Business | — | |
| Pricing Model | Recurring, Software, Transactional | Recurring, Software | Recurring, Software | Recurring | Recurring, Software, Transactional | Recurring, Software | — | |
| Ownership | — | Equity | Private | Venture Capital | Private, Venture Capital | Public | — |
Provider 
Founded 2018
Sells To Enterprise, Small Business
Pricing Model Recurring, Software, Transactional
Ownership —
Provider 
Founded 2014
Sells To Small Business
Pricing Model Recurring, Software
Ownership Equity
Provider 
Founded 2013
Sells To Enterprise, Small Business
Pricing Model Recurring, Software
Ownership Private
Provider 
Founded 2010
Sells To Enterprise, Small Business
Pricing Model Recurring
Ownership Venture Capital
Provider 
Founded 2010
Sells To Small Business
Pricing Model Recurring, Software, Transactional
Ownership Private, Venture Capital