Workflows is a no-code automation product that connects triggers such as high-intent visits or CRM changes to actions.
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Leadfeeder, registered as Dealfront Group GmbH, is a European B2B go-to-market platform identifying website visitors.
Leadfeeder, registered as Dealfront Group GmbH in Karlsruhe, Germany, sells a B2B go-to-market platform built on two data assets: a real-time record of companies visiting a customer's website and a searchable database of companies and business contacts. The platform adds buying-signal monitoring, account prioritization, programmatic advertising, and workflow automation, routing target accounts into a customer relationship management system. The company states its data is GDPR compliant, processed within the European Union, and reports more than 15,000 customer organizations.
The business was formed by the 2022 merger of the Karlsruhe company Echobot and the Helsinki company Leadfeeder, financed by a EUR 180 million investment from Great Hill Partners. The merged company traded as Dealfront from April 2023, acquired the Stuttgart visitor-intelligence provider WiredMinds in March 2025, and unified its products under the Leadfeeder brand in March 2026. It remains headquartered in Karlsruhe with offices in Helsinki, Stockholm, Copenhagen, Utrecht, and the United States.

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