Bluesky Social is a social networking app built around public posts, follows, custom feeds, moderation controls, and an open protocol for portable social identity and interoperable services.
The product competes with X and Threads by emphasizing decentralized architecture, user-chosen algorithms, community moderation tooling, and an open social graph for public conversation and creator communities.

Bluesky Social is a decentralized social app for public posts, feeds, communities, and conversation.

TikTok
tiktok.com

Threads by Instagram
threads.com

X


Snapchat
snapchat.com

YouTube — Video Sharing Platform

| Attribute | Bluesky Social | TikTok | Threads by Instagram | X | Snapchat | YouTube — Video Sharing Platform | |||
|---|---|---|---|---|---|---|---|---|---|
| Provider | |||||||||
| Founded | 2021 | 2012 | 2004 | 2023 | 2004 | 2011 | 2005 | 2004 | |
| Sells To | Consumers | Consumers, Enterprises | Consumers, Enterprise | Enterprises, Individuals | Consumers, Enterprise | Enterprises, Individuals | Consumers | Consumers, Enterprise | |
| Pricing Model | Recurring, SaaS | Advertising, Subscription | Advertising | Advertising | Advertising | Advertising | Advertising, Transactional | Advertising | |
| Ownership | Private, Public | Private | Public | Private | Public | Public | Public | Public |
Provider
Blueskybsky.social$21M raised · Public
Founded 2021
Sells To Consumers
Pricing Model Recurring, SaaS
Ownership Private, Public
Provider
ByteDancebytedance.com$9.5B raised · Late Stage Private
Founded 2012
Sells To Consumers, Enterprises
Pricing Model Advertising, Subscription
Ownership Private
Provider
Metaabout.meta.com$24.6B raised · Public
Founded 2004
Sells To Consumers, Enterprise
Pricing Model Advertising
Ownership Public
Provider
X Corp.$0 raised · Acquired
Founded 2023
Sells To Enterprises, Individuals
Pricing Model Advertising
Ownership Private
Provider
Metaabout.meta.com$24.6B raised · Public
Founded 2004
Sells To Consumers, Enterprise
Pricing Model Advertising
Ownership Public
Provider
Snapsnap.com$6.4B raised · Public
Founded 2011
Sells To Enterprises, Individuals
Pricing Model Advertising
Ownership Public
Provider
YouTube$1.7B raised · Acquired Subsidiary
Founded 2005
Sells To Consumers
Pricing Model Advertising, Transactional
Ownership Public
Provider
Metaabout.meta.com$24.6B raised · Public
Founded 2004
Sells To Consumers, Enterprise
Pricing Model Advertising
Ownership Public