A prediction-market-based concept-testing research service for media and product ideas.
Media Predict's Prediction Markets applies prediction-market mechanics to early-stage concept testing, letting participants trade on the likely success or failure of television shows, advertising campaigns, technology products, and other ideas. Traders back their judgement with stakes, producing crowd-wisdom forecasts that the company reports are more accurate and faster than traditional monadic concept tests.
The service works from a brief concept description and continues through product development, letting clients re-test each iteration to track whether an idea still inspires optimism. Media Predict complements the quantitative forecast with qualitative and demographic insight, guiding clients from concept to launch.
| Attribute | Prediction Markets | ConceptEvaluate | Concept Testing | Concept Testing | |
|---|---|---|---|---|---|
| Provider |  |  |  Zappizappi.io |  | |
| Founded | 2007 | 1992 | 2012 | 2000 | |
| Sells To | Consumers | — | — | — | |
| Pricing Model | Transactional | — | — | — | |
| Ownership | Private | — | — | — |
Provider
Founded 2007
Sells To Consumers
Pricing Model Transactional
Ownership Private
Provider
Founded 1992
Sells To —
Pricing Model —
Ownership —
Founded 2012
Sells To —
Pricing Model —
Ownership —
Provider
Founded 2000
Sells To —
Pricing Model —
Ownership —
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