Media Predict offers Video Ethnography
ServiceOperating Status: Currently Offered
A video and audio ethnography service capturing real-time target-audience testimonials.
A video and audio ethnography service capturing real-time target-audience testimonials.
Media Predict's Video Ethnography service collects real-world, real-time testimonials from a client's target audience, captured through any mobile device or computer and stored for replay and reference. The recorded verbatims let clients illustrate findings and drive home a point with authentic audience voices straight from the people they want to reach.
Alongside the video recordings the service gathers audio ethnographies, giving researchers recorded reactions they can revisit during analysis to corroborate quantitative findings and enrich qualitative interpretation.
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