Smartly Intelligence is a measurement and analytics suite for digital advertising. It consolidates cross-platform, cross-channel campaign data into a single reporting view and layers market context on top of it, allowing teams to benchmark their results against aggregated market data rather than evaluating performance in isolation. Reporting is built around customer-defined metrics tied to business outcomes and configurable attribution windows, and includes tooling for structured experiment design and rapid readout.
The suite is one of the three integrated components of the Smartly advertising platform, alongside Smartly Creative and Smartly Media, and draws on campaign and creative data from both. It adds forecasting and scenario modeling so that media decisions can be evaluated before spend is committed, together with guardrails for keeping plans on track. It is positioned for agency, performance, brand, and creative teams.

Smartly Intelligence is a cross-platform advertising measurement, benchmarking, and forecasting suite.


Paid Media AI Suite optimizes advertising audiences, budgets, and performance across channels.


StackAdapt is a programmatic advertising platform for planning, activating, and measuring multichannel campaigns.


Enterprise software for planning, executing, and optimizing paid social campaigns across multiple channels from one platform.



Adobe Analytics is an enterprise web analytics and customer intelligence platform for measuring and optimizing digital experiences.



HockeyStack's Marketing Intelligence is B2B multi-touch attribution and buyer-journey analytics that ties every touchpoint to pipeline and ARR.


Intentwise Optimize is the advertising execution layer of Intentwise, automating Amazon ads, DSP, and other retail media channels.


Leadzai Platform automates and reports paid campaigns on Google, Meta, Microsoft, and TikTok for digital marketing agencies.


AdRoll is the multi-channel digital advertising platform NextRoll operates for mid-market brands and agencies.


Analytics & Intelligence connects revenue to posts, channels, and campaigns with intelligent KPI insights.


Software for building, launching, and optimizing dynamic paid social advertising and catalog campaigns across social channels.


Improvado is an agentic marketing data platform that connects AI agents to marketing sources for self-serve analysis.


Factors.AI Analytics and Attribution ties cross-channel marketing engagement to B2B pipeline and revenue with multi-touch reporting.



ML Measurement is Madison Logic's cross-channel ABM measurement and attribution service that ties account engagement to pipeline and revenue.


Adobe Customer Journey Analytics analyzes cross-channel customer behavior over time on Experience Platform data.
Paid Media AI Suite optimizes advertising audiences, budgets, and performance across channels.

StackAdapt is a programmatic advertising platform for planning, activating, and measuring multichannel campaigns.

Enterprise software for planning, executing, and optimizing paid social campaigns across multiple channels from one platform.

OmniSense turns a website URL and brand assets into campaign-ready paid ads and live experiments.

Adobe Analytics is an enterprise web analytics and customer intelligence platform for measuring and optimizing digital experiences.

B2beacon is Bombora's campaign measurement offering that reports digital advertising reach and engagement at the account and buying-group level.

HockeyStack's Marketing Intelligence is B2B multi-touch attribution and buyer-journey analytics that ties every touchpoint to pipeline and ARR.

Intentwise Optimize is the advertising execution layer of Intentwise, automating Amazon ads, DSP, and other retail media channels.

Leadzai Platform automates and reports paid campaigns on Google, Meta, Microsoft, and TikTok for digital marketing agencies.

AdRoll is the multi-channel digital advertising platform NextRoll operates for mid-market brands and agencies.

Analytics & Intelligence connects revenue to posts, channels, and campaigns with intelligent KPI insights.

Software for building, launching, and optimizing dynamic paid social advertising and catalog campaigns across social channels.

Improvado is an agentic marketing data platform that connects AI agents to marketing sources for self-serve analysis.

Factors.AI Analytics and Attribution ties cross-channel marketing engagement to B2B pipeline and revenue with multi-touch reporting.

ChatSense places brands inside AI conversations as sponsored results tied to live buying intent.

ML Measurement is Madison Logic's cross-channel ABM measurement and attribution service that ties account engagement to pipeline and revenue.

Adobe Customer Journey Analytics analyzes cross-channel customer behavior over time on Experience Platform data.
