Bombora offers Curated Ecosystem Audiences
Product
Curated Ecosystem Audiences turns partner-contributed B2B data into addressable advertising audiences that Bombora curates for advertisers.
- Currently Offered
Curated Ecosystem Audiences packages specialized signals contributed by partner data providers into targetable B2B audience segments. Partners supply the underlying signal domains, and Bombora curates that material into segments that advertisers can buy off the shelf or combine with their own account lists and with Bombora intent-based audiences to build custom segments.
The offering is delivered through Bombora's audience taxonomy tooling and is built for activation across the programmatic and social platforms B2B advertisers already use, so a segment assembled from partner signals and intent data can be applied to targeting, account-based campaigns, and campaign reporting within the same buying workflow.
Curated Ecosystem Audiences turns partner-contributed B2B data into addressable advertising audiences that Bombora curates for advertisers.
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Ranker Insights licenses audience preference data drawn from Ranker's voter base to advertisers and media companies.
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