The product derives each relationship score from the quality, direction, recency, and quantity of activity captured across CRM, email, calendar, and meeting sources, so sellers can see which stakeholders are truly engaged in a deal.
It supports deal inspection, CRM data sync and automation, and account-based selling, surfacing missing contacts and weak coverage inside buying committees. Ebsta Relationship Intelligence is sold to B2B sales and revenue teams and is owned by Ebsta Limited, which has operated under Fullcast since the 2025 acquisition while the Ebsta brand, domain, and product line remain live as a distinct public offering.
Ebsta scores the strength of buyer-seller relationships from CRM, email, calendar, and meeting activity to reveal stakeholder coverage inside opportunities.


Relationship intelligence platform that maps enterprise buying committees and next actions for revenue teams.
Relationship intelligence platform that maps enterprise buying committees and next actions for revenue teams.



Aviso Relationship Intelligence maps buying-committee engagement to show which deals lack stakeholder coverage.


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Backstory automatically captures call, email, and CRM activity to return source-traceable answers on deal health and account coverage.


Revenue intelligence product that captures email, calendar, and call activity to map buying groups and deal engagement in the CRM.


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Account-intelligence product that ranks in-market accounts and buying groups from intent signals, then surfaces next-best actions.


Factors.AI Sales Intelligence turns buying signals into prioritized accounts, contacts, and sales actions.


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6sense Deal Acceleration applies account scoring and buying-stage signals to shorten B2B sales cycles.


Factors.AI's account-intelligence product that unifies cross-channel intent signals and predictive fit and engagement scoring for B2B go-to-market teams.


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Relationship intelligence CRM for deal-driven teams in private equity, venture capital, investment banking, consulting, and commercial real estate.


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Aviso Relationship Intelligence maps buying-committee engagement to show which deals lack stakeholder coverage.

Relationship intelligence platform that maps client connections, buying committees, and warm introduction paths for professional-services and enterprise revenue teams.

Backstory automatically captures call, email, and CRM activity to return source-traceable answers on deal health and account coverage.

Revenue intelligence product that captures email, calendar, and call activity to map buying groups and deal engagement in the CRM.

Account org chart product that helps enterprise teams visualize buying committees and stakeholder engagement inside the CRM.

Account-intelligence product that ranks in-market accounts and buying groups from intent signals, then surfaces next-best actions.

Factors.AI Sales Intelligence turns buying signals into prioritized accounts, contacts, and sales actions.

Dun & Bradstreet's B2B sales-intelligence product pairing company data with buying signals.

6sense Deal Acceleration applies account scoring and buying-stage signals to shorten B2B sales cycles.

Factors.AI's account-intelligence product that unifies cross-channel intent signals and predictive fit and engagement scoring for B2B go-to-market teams.

HockeyStack Account Intelligence provides scoring, stakeholder maps, and account plans for B2B revenue teams.

Relationship intelligence CRM for deal-driven teams in private equity, venture capital, investment banking, consulting, and commercial real estate.

Buyer-signal and account-prioritisation product that turns customer job changes, CRM and product-usage activity into ranked accounts and automated sales plays.

6sense's sales intelligence offering that surfaces in-market accounts, buying-stage signals, and buying-group members to sellers inside their existing workflows.

Intent-data platform that identifies and prioritizes in-market B2B accounts and buying groups for account-based marketing programs.

Common Room Buyer Intelligence unifies person-level buying signals into one profile for go-to-market teams.

Nooks Signals and Intelligence is the buying-signals and account-intelligence engine of Nooks, an outbound sales platform for sales development teams.

Go-to-market signal product that builds custom intent signals from enrichment and first-party data, then runs agents to prioritise accounts.

6sense Predictive Modeling estimates account buying stages and guides B2B teams on prioritization and engagement.
