Sales Coaching
Provider 
Founded 2015
Sells To Enterprises, SMB
Pricing Model Recurring, Software, Usage-based
Ownership Private Equity, Venture Capital

Sales Coaching is Apollo.io's coaching product combining rep analytics, goal tracking, and conversation intelligence for sales managers.
Sales Coaching is a coaching product within Apollo.io's sales platform, served at apollo.io/product/coaching. It provides prebuilt reports and dashboards for assessing sales interactions and monitoring rep activities, tracking metrics such as call duration, talk-to-listen ratio, and conversion rates to show managers where to intervene. Goal tracking gives managers real-time visibility into team progress on email, call, and meeting targets through a prebuilt dashboard with proactive alerts.
Its conversation intelligence capability connects with Apollo's sales call recording product, letting teams locate winning talk tracks, track keywords and phrases in transcripts, leave comments and feedback directly on transcripts, and share kudos to spread successful approaches. Coaching sits in the Improve Performance group of Apollo's product suite alongside Analytics, serving sales and SDR team visibility from lead acquisition through call and email coaching.

Waterfall Enrichment

Apollo Outreach

Apollo Meetings

Email Deliverability Suite

Apollo Dialer

Apollo MCP

Website Visitor Identification

Apollo Workspace

Apollo GTM Platform

Apollo AI

Apollo Data

Apollo Analytics

Sales Call Recording

Lead Scoring & Signals

Apollo Conversations

Apollo Deal Management

Apollo Form Optimization

B2B Data Enrichment

Apollo Chrome Extension

Apollo Profile
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| Attribute | Sales Coaching | Avoma Conversation Intelligence | Gong Revenue AI OS | ZoomInfo Chorus | |
|---|---|---|---|---|---|
| Provider | |||||
| Founded | 2015 | 2017 | 2015 | 2007 | |
| Sells To | Enterprises, SMB | Enterprise, Small Business | Enterprise | Enterprises, Mid-Market | |
| Pricing Model | Recurring, Software, Usage-based | Recurring, Software | Recurring, Software | Recurring | |
| Ownership | Private Equity, Venture Capital | Venture Capital | Venture Capital | Public |
Provider 
Founded 2015
Sells To Enterprises, SMB
Pricing Model Recurring, Software, Usage-based
Ownership Private Equity, Venture Capital
Provider 
Founded 2017
Sells To Enterprise, Small Business
Pricing Model Recurring, Software
Ownership Venture Capital
Provider 
Founded 2015
Sells To Enterprise
Pricing Model Recurring, Software
Ownership Venture Capital
Provider 
Founded 2007
Sells To Enterprises, Mid-Market
Pricing Model Recurring
Ownership Public
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